FIND YOUR UNIQUE
SELLING POINT.
Know who you serve and why customers should choose you over the competition.
YOU’RE GREAT AT WHAT
YOU DO. BUT YOU SOUND
LIKE EVERYONE ELSE.
Turn a head full of ideas into a clear offer, a unique way to explain and position your business and 3 practical actions to attract more of the right customers.
Work directly with me to figure out who you’re for, why they should choose you and what to do next.
(01) BLENDING IN
Your business sounds just like everyone else’s.
(02) DOING TOO MUCH
Too many services, but no one clear offer.
(03) FEELING STUCK
Scared to commit to one position, paralysed and stagnant.
WHAT WE’LLDO TOGETHER
FIND YOUR UNIQUE
MAKE YOUR OFFER
CRYSTAL CLEAR.
Turn what you do into something people understand and want. An offer that leads with transformation.
PLAN YOUR NEXT 30
DAYS OF GROWTH.
Leave with three simple actions to get more customers in the next 30 days, including how to do it.
WHAT CHANGES:
YOU GET A SERIOUSLY
UNIQUE OFFER.
Know what you sell, who it’s for and why it matters. Leave with a clear offer and a pitch you can use on your website and in your next customer conversation.
YOU’RE AT PEACE WITH
YOUR BUSINESS.
Get clear on what your customers value and what makes you worth choosing. Explain your difference with confidence when someone asks, “Why you?”
YOU KNOW HOW TO GET
MORE PAID WORK.
Leave with three practical marketing priorities and a 30‑day plan: what to do, when to do it and how to track your progress.
Working with Andrew made everything make sense. He broke down the steps in a way that wasn't overwhelming, just clear and actionable. If you are the kind of person who overthinks or struggles with complicated plans, he's exactly the kind of help you need.
LIAM BOWLER | BOWLER BESPOKE
THE WHY YOU
WORKSHOP
One-to-one, in person or online.
Just you, me and your business.
3 HOURS. NO MORE GUESSING.
£500
3 HOURS
- YOUR PLAYBOOK
- YOUR 30-DAY PLAN
- YOUR NEXT 3 MOVES
WHO’SLEADING IT?
ANDREW
MCGRATH
Expert in crafting stories, weaving narratives and making you stand out, Andrew is the owner of PRISMAL, a six-figure design agency that works with wellness + health tech clients globally across branding and immersive web.
QUESTIONTIME
If you’re good at what you do but struggle to explain your offer, stand out or decide where to focus your marketing, this is for you. You can be starting out or already established. WHY. is a focused positioning workshop; it doesn’t include logo or website design, ongoing marketing management or a business-coaching programme.
We start with your business: what you do, where you are and what’s getting in the way. Then we look at your customers, your competition and what makes you worth choosing. We sharpen your offer, improve how you explain it and choose three practical marketing priorities. Expect a working conversation, honest questions and decisions.
A clearer offer, a stronger sales pitch and three practical priorities. Your personal WHY. Playbook brings together your ideal customers, your difference, your offer and your direction. Your 30‑day action plan turns the priorities into a simple checklist: what to do, when to do it and how to track your progress.
Yes, at an agreed local venue. We can also work together online. If you’d prefer to meet in person, get in touch before booking so we can check that the location works for both of us.
Bring the questions you’re stuck on, the ideas you keep circling back to and anything you currently use to explain your business. Your website, social profiles and existing offers are useful starting points. Rough notes are welcome. You don’t need a presentation.
The workshop is £500, including your three-hour one-to-one session, personal WHY. Playbook and 30‑day action plan. It’s a standalone workshop with no ongoing retainer. Get in touch to confirm the details and arrange your session.
We’ll work on giving the right people a clearer reason to choose you, then identify practical marketing actions to help you reach them. Results depend on what you put into action and how customers respond. The aim is a stronger offer and more focused marketing—not a promise of overnight sales.